This Week's Handful of Must-See Headlines

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Industry

No More Deepfakes: Several Key Entertainment Leaders Back New Bill
The entertainment industry is backing a bipartisan bill led by Senator Chris Coons of Delaware to establish the first federal right to one's voice and likeness. Supported by SAG-AFTRA, Disney, and the Recording Industry Association of America, the No Fakes Act seeks to criminalize the creation of AI replicas without consent.

International

English-Speaking Countries Watching More International Content
Ampere Analysis reports a 24% increase in regular viewing of international movies and TV shows among 18–64-year-olds in key English-speaking countries since 2020. In the U.K., U.S., Australia, and Canada, 54% of internet users now watch non-English content frequently or occasionally, with notable growth among older age groups.

Film Festival

New Prize at Locarno: Mubi Teams Up With Festival To Spotlight New Voices
The Mubi Award, debuting at the 77th Locarno Film Festival (August 7-17), will honor first-time filmmakers with unique storytelling and visual style. Presented by the First Feature jury, the award includes a 10,000 Swiss franc cash prize.

Advertising

Going for Gold: This Year’s Olympics Set To Break Advertising Records
NBCUniversal expects to exceed $1.25 billion in ad revenue for the 2024 Paris Olympics, surpassing the 2021 Tokyo Games record. This includes nearly $500 million from new sponsors and a total advertiser count greater than that of the Rio and Tokyo Games combined.

Streaming

Venu Revealed: Price of Newest Sports Bundle
The Disney-ESPN, Fox Corp., and Warner Bros. Discovery joint venture Venu Sports will launch this fall at $42.99 per month. Though on the higher end, the price reflects the service’s offering of linear feeds from 14 sports networks without needing a full pay-TV subscription.

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